Why is it advantageous to opt for a branded SSL over a Let’s Encrypt SSL?

1. The use of a branded SSL certificate provides several benefits compared to using a Let’s Encrypt SSL certificate. These benefits include:

   1. Trusted and recognized brand: Branded SSL certificates are issued by trusted certificate authorities such as Comodo, DigiCert, Sectigo, GeoTrust, Thawte and RapidSSL. This gives your website a more professional and trustworthy appearance.
   2. Higher levels of security: Branded SSL certificates offer higher levels of encryption, making them more secure than Let’s Encrypt SSL certificates.
   3. Better customer support: Branded SSL certificate providers offer better customer support than Let’s Encrypt. In case of any technical issues, you can receive prompt assistance from a dedicated support team.
   4. Increased website ranking: Search engines like Google may give preference to websites with branded SSL certificates over those with Let’s Encrypt SSL certificates.
   5. Improved customer confidence: Branded SSL certificates can increase customer confidence and trust in your website, leading to higher conversion rates and better business results.

    

   In summary, a branded SSL certificate provides a higher level of security, better customer support, improved website ranking, and increased customer confidence compared to a Let’s Encrypt SSL certificate.

    

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